Imprint & Data Policy

Data protection

This Privacy Policy clarifies the nature, scope and purpose of the processing of personal data (hereinafter referred to as “data”) in the context of the provision of our services, as well as our online offer and the related websites, functions and content, as well as external online presence, such as our Social Media Profile (collectively referred to as the “Online Offering”). With regard to the terms used, such as “processing” or “responsible”, we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

Responsible

Web: www.efa-europe.com

VAT ID: DE288569869
Registered at the District Court Koblenz
under register 20180

Types of processed data

– Stock data (for example, personal master data, names or addresses).
– Contact details (eg, e-mail, telephone numbers).
– Content data (eg, text input, photographs, videos).
– Usage data (eg, visited websites, interest in content, access times).
– Meta / communication data (eg, device information, IP addresses).

Categories of affected persons

Visitors and users of the online offer (hereinafter we refer to the affected persons as “users”).

Purpose of processing

– Providing the online offer, its functions and contents.
– Answering contact requests and communicating with users.
– Safety measures.
– Reach Measurement / Marketing

Used terms

“Personal data” means any information relating to an identified or identifiable natural person (hereinafter the “data subject”); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (eg cookie) or to one or more special features, that express the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.

“Processing” means any process performed with or without the aid of automated procedures or any such process associated with personal data. The term goes far and includes virtually every handling of data.

“Pseudonymisation” means the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without additional information being provided, provided that such additional information is kept separate and subject to technical and organizational measures to ensure that the personal data not assigned to an identified or identifiable natural person.

“ Profiling ” means any kind of automated processing of personal data which involves the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to job performance, economic situation, health, personal To analyze or predict preferences, interests, reliability, behavior, whereabouts or relocation of that natural person.

“Responsible person” means the natural or legal person, public authority, body or body that decides, alone or in concert with others, on the purposes and means of processing personal data.

“Processor” means a natural or legal person, public authority, agency or other body that processes personal data on behalf of the controller.

Relevant legal bases

In accordance with Art. 13 GDPR, we inform you about the legal basis of our data processing. For users within the scope of the General Data Protection Regulation (DSGVO), ie the EU and the EEC, unless the legal basis in the data protection declaration is mentioned, the following applies:
The legal basis for the collection of consent is Art. 6 para. 1 lit. a and Art. 7 GDPR;
The legal basis for the processing to meet our performance and implementation of contractual activities and answering queries is Art. 6 para. 1 lit. b DSGVO;
The legal basis for the processing to comply with our legal obligations, Art. 6 para. 1 lit. c DSGVO;
In the event that the vital interests of the data subject or of another individual may require the processing of personal data Art. Serves 6 para. 1 lit. d DSGVO as legal basis.
The legal basis for the processing required for the performance of a task carried out in the public interest or done in the exercise of official authority, which was transmitted to the person responsible is Art. 6 para. 1 lit. e DSGVO.
The legal basis for the processing to protect our legitimate interests Art. 6 para. 1 lit. f DSGVO.
The processing of data for purposes other than those to which they have been granted is governed by the provisions of Article 6 (4) GDPR.
The processing of special categories of data (according to Art. 9 (1) GDPR) is governed by the provisions of Art. 9 (2) GDPR.

Safety measures

We will take appropriate technical and organizational measures in accordance with legal requirements, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing and the different likelihood and severity of the risk to the rights and freedoms of individuals to ensure a level of protection appropriate to the risk.

Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as their access, input, disclosure, availability and separation. We have also set up procedures to ensure the enjoyment of data subject rights, data deletion and data vulnerability. Furthermore, we consider the protection of personal data already in the development, or selection of hardware, software and procedures, according to the principle of data protection through technology design and privacy-friendly default settings.

Collaboration with contract processors, joint controllers and third parties

If, in the course of our processing, we disclose data to other persons and companies (contract processors, joint controllers or third parties), transmit them to them or otherwise grant them access to the data, this will only be done on the basis of a legal permission (eg if the data is transmitted to third parties, such as to payment service providers, to fulfill the contract), users have consented to a legal obligation to do so or on the basis of our legitimate interests (eg the use of agents, web hosts, etc.).

Insofar as we disclose data to other companies in our corporate group, transmit them or otherwise grant access to them, this is done in particular for administrative purposes as a legitimate interest and, moreover, on a basis that complies with legal requirements.

Transfers to third countries

If we process data in a third country (ie outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or in the context of the use of third party services or disclosure, or transfer of data to other persons or companies This will only happen if it is to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or leave the data in a third country only in the presence of legal requirements. This means that the processing takes place eg on the basis of special guarantees, such as the officially recognized data protection level (eg for the USA through the “Privacy Shield”) or observance of officially recognized special contractual obligations.

Rights of data subjects

You have the right to ask for confirmation as to whether the data in question is being processed and for information about this data as well as for further information and copying of the data in accordance with legal requirements.

You have accordingly. the legal requirements to request the completion of the data concerning you or the correction of the incorrect data concerning you.

In accordance with the statutory provisions, they have the right to demand that the relevant data be deleted immediately, or alternatively to demand a restriction of the processing of the data in accordance with the statutory provisions.

You have the right to request that the data relating to you provided to us be obtained in accordance with legal requirements and to request their transmission to other persons responsible.

They also have the right, in accordance with the legal requirements, to submit a complaint to the competent supervisory authority.

Withdrawal

You have the right to withdraw granted consent with effect for the future.

right to

You may object to the future processing of your data in accordance with legal requirements at any time. The objection may in particular be made against processing for direct marketing purposes.

Cookies and right to object in direct mail

“Cookies” are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie serves primarily to store the information about a user (or the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online service and closes his browser. In such a cookie, for example, the content of a shopping cart in an online shop or a login status can be saved. The term “permanent” or “persistent” refers to cookies that remain stored even after the browser has been closed. For example, the login status can be saved if users visit it after several days. Likewise, in such a cookie the interests of the users can be stored, which are used for range measurement or marketing purposes. A “third-party cookie” refers to cookies that are offered by providers other than the person who manages the online offer (otherwise, if it is only their cookies, this is called “first-party cookies”).

We can use temporary and permanent cookies and clarify this in the context of our privacy policy.

If users do not want cookies stored on their computer, they will be asked to disable the option in their browser’s system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

A general contradiction to the use of cookies used for online marketing purposes can be found in a variety of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/ be explained. Furthermore, the storage of cookies can be achieved by switching them off in the settings of the browser. Please note that not all features of this online offer may be used.

Deletion of data

The data processed by us will be deleted or restricted in accordance with legal requirements. Unless explicitly stated in this privacy statement, the data stored by us will be deleted as soon as they are no longer necessary for their intended purpose and the deletion does not conflict with any statutory storage requirements.

Unless the data is deleted because it is required for other and legitimate purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax reasons.

Changes and updates to the privacy policy

We ask you to inform yourself regularly about the content of our privacy policy. We will adjust the privacy policy as soon as the changes to the data processing we make require it. We will inform you as soon as the changes require your participation (eg consent) or other individual notification.

Provision of our statutory and business services

We process the data of our members, supporters, prospects, customers or other persons in accordance with Art. 6 para. 1 lit. b. DSGVO, if we offer contractual services to them or act in the context of an existing business relationship, eg with members, or are themselves recipients of benefits and benefits. Incidentally, we process the data of affected persons in accordance with. Lit Art. 6 para. 1,. f. DSGVO on the basis of our legitimate interests, eg if it concerns administrative tasks or public relations.

The data processed, the nature, scope and purpose and necessity of their processing are determined by the underlying contractual relationship. This includes in principle inventory and master data of the persons (eg, name, address, etc.), as well as the contact data (eg, e-mail address, telephone, etc.), the contract data (eg, services used, communicated contents and Information, names of contact persons) and if we offer paid services or products, payment details (eg, bank details, payment history, etc.).

We delete data that is no longer required to serve our statutory and business purposes. This is determined according to the respective tasks and contractual relationships. In the case of business processing, we retain the data for as long as they may be relevant to the transaction, as well as with regard to any warranty or liability obligations. The necessity of keeping the data is checked every three years; otherwise the statutory storage obligations apply.

contact

When contacting us (eg via contact form, e-mail, telephone or via social media), the information provided by the user to process the contact request and its processing acc. Lit Art. 6 para. 1,. b. lit (vertraglicher- under / pre-contractual relations), Art. 6 para. 1,. f. (other requests) DSGVO processed .. User information can be stored in a Customer Relationship Management System (“CRM System”) or similar request organization.

We delete the requests, if they are no longer required. We check the requirement every two years; Furthermore, the legal archiving obligations apply.

Hosting and e-mailing

The hosting services we use are designed to provide the following services: infrastructure and platform services, computing capacity, storage and database services, e-mailing, security, and technical maintenance services we use to operate this online service.

Here we, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer acc. Lit Art. 6 para. 1,. f DSGVO in conjunction with Art. 28 DSGVO (conclusion of contract processing contract).

Collection of access data and log files

We, or our hosting providers, stands on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO Data on every access to the server on which this service is located (so-called server log files). The access data includes name of the retrieved web page, file, date and time of retrieval, amount of data transferred, message about successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider ,

Logfile information is stored for security reasons (eg to investigate abusive or fraudulent activities) for a maximum of 7 days and then deleted. Data whose further retention is required for evidential purposes shall be exempted from the cancellation until final clarification of the incident.

Jetpack (WordPress Stats )

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) lit. DSGVO) we use the plugin Jetpack (here the subfunction “ WordPress Stats “), which incorporates a statistical visitor traffic evaluation tool, and from Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA. Jetpack uses so-called “cookies”, text files that are stored on your computer and that allow an analysis of the use of the website by you.

The information generated by the cookie about your use of this online offer is stored on a server in the USA. Here, user profiles of the users can be created from the processed data, these being used only for analysis and not for advertising purposes. For more information, please refer to Automattic’s Privacy Policy : https://automattic.com/privacy/ and Jetpack Cookie Hints:   https://jetpack.com/support/cookies/ .

Online presence in social media

We maintain online presence within social networks and platforms in order to communicate with customers, prospects and users active there and to inform them about our services.

We point out that data of the users outside the area of ​​the European Union can be processed. This may result in risks for the users, as, for example, the enforcement of the rights of users could be made more difficult. With respect to US providers certified under the Privacy Shield, we point out that they are committed to respecting EU privacy standards.

Furthermore, the data of the users are usually processed for market research and advertising purposes. For example, user profiles can be created from the user behavior and resulting user interests. The usage profiles can in turn be used, for example, to place advertisements inside and outside the platforms that are supposedly in line with the interests of the users. For these purposes, cookies are usually stored on the computers of the users, in which the user behavior and the interests of the users are stored. Furthermore, in the usage profiles, data can also be stored independently of the devices used by the users (in particular if the users are members of the respective platforms and logged in to them).

The processing of the personal data of users is based on our legitimate interests in an effective information of users and communication with users in accordance with. Lit Art. 6 para. 1,. f. DSGVO. If the user will be asked by the respective party platforms to consent to the above-described data processing, the legal basis for the processing Art. 6 § 1. Lit. a., Art. 7 GDPR.

For a detailed description of the respective processing and the possibilities of contradiction ( opt- out), we refer to the following linked information of the provider.

Also in the case of requests for information and the assertion of user rights, we point out that these can be claimed most effectively from the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, then you can contact us.

– Facebook, Pages, Groups, (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland), based on an agreement on joint processing of personal data – Privacy Policy: https://www.facebook.com / about / privacy / , especially for pages: https://www.facebook.com/legal/terms/information_about_page_insights_data , opt- out: https://www.facebook.com/settings?tab=ads and http: // www.youronlinechoices.com , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active .

– Google / YouTube (Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA) – Privacy Policy:   https://policies.google.com/privacy , opt- out: https://adssettings.google.com/authenticated , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active .

– Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) – Privacy Policy / Opt- Out: http://instagram.com/about/legal/privacy/ .

– Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) – Privacy Policy: https://twitter.com/de/privacy , Opt-Out: https://twitter.com/personalization , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active .

– Pinterest (Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA) – Privacy Policy / Opt- Out: https://about.pinterest.com/en/privacy-policy .

– LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland) – Privacy Policy https://www.linkedin.com/legal/privacy-policy , opt- out: https://www.linkedin.com/psettings/guest -controls / retargeting-opt-out , Privacy Shield:   https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active .

– Xing (XING AG, Dammtorstrasse 29-32, 20354 Hamburg, Germany) – Privacy Policy / Opt -Out: https://privacy.xing.com/de/datenschutzerklaerung .

– Wakalet ( Wakelet Limited, 76 Quay Street, Manchester, M3 4PR, United Kingdom) – Privacy Policy / Opt- Out: https://wakelet.com/privacy.html .

– Soundcloud (SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Germany) – Privacy Policy / Opt -Out: https://soundcloud.com/pages/privacy .

Twitter

Within our online offering, features and content of the Twitter service offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, may be incorporated. This may include, for example, content such as images, videos or texts and buttons, with which users can share the contents of this online offer within Twitter.
If the users are members of the platform Twitter, Twitter can assign the call of the abovementioned contents and functions to the profiles of the users there. Twitter is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation ( https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active ). Privacy Policy: https://twitter.com/de/privacy , Opt-Out: https://twitter.com/personalization .

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